Market sentiment analysis on your phone calls
IPC systems announced Unigy (for “Unified Synergy”) a new SOA-based unified trading communications and applications platform. The platform attempts to unify and normalize all trade communications hardware and software, providing services and API’s upon which to build collaborative applications.
This unification of all trade communications — email, voice, etc. — can allow trading firms to potentially analyze market sentiment by tracking, recording and analyzing their phone calls.


